And there you have it, in a blink of an eye we’re here, the last day of 2014. As we reflect back on days gone by we can’t help but recognize that none of our success would’ve been possible without your continued support. As such, first and foremost we’d like to thank all our loyal friends and customers for making this year even better than the last.
From the official launch of our new Gotstyle App, to #LupulStyle 2.0, not to forget our epic parties, it’s hard to image that we were able to squeeze so much into yet another year. We hope you’ve enjoyed the journey thus far and invite you to join us for another exciting year.
Did we mention, 2015 marks our official 10 Year Anniversary?! So you know that things are only going to get bigger, better, grander.
On Remembrance Day, November 11, 2014, the team at Gotstyle, alongside Toronto Maple Leaf left winger Joffrey Lupul was honoured to host a special event in support of the True Patriot Love Foundation where we presented TPL with the largest significant grassroots, social media campaign donation of $25,000.
For those of you unfamiliar, last seasons Melissa Austria, founder of Gotstyle and Joffrey Lupul banded together to create a unique program called #LupulStyle that seamlessly combined the world of fashion and philanthropy. With the power of social media, LupulStyle.com was born to provided readers great style advice while driving awareness towards various causes that are close to both parties. In our inaugural years our charity of choice was True Patriot Love a national charity that honours the sacrifices of members of the Canadian Armed Forces, Veterans and their families in both times of peace and conflict. True Patriot Love accomplishes its mission by funding unique programs and innovative research in the areas of mental health, physical rehabilitation, family support and veteran transition. True Patriot Love also seeks to change the conversation about the challenges facing today’s military community by hosting ambitious expeditions and hosting international symposia.
“I wanted to contribute to True Patriot Love because they make sure our soldiers know that when they return there is support for them and that they feel honoured for the commitment they made to our country”, says Melissa Austria.
Even though, this phase of our initiative through #LupulStyle may have come to a close our commitment to TPL and our veterans hasn’t. In honour of our troops we are proud to announce two limited edition programs: the #heroeswearcamo tees and the exclusive Gotstyle x Sully Wong digital came sneaker. With the purchase of each of those items Gotstyle will be donating proceeds to the True Patriot Love Foundation.
Gotstyle x Sully Wong Digital Camo Hi-Top Sneaker: $250
Funny man Mark Critch suits up with our Style Ambassador aka Toronto Maple Leafs star Joffrey Lupul for a hilarious episode of This Hour Has 22 MInutes. The episode below which was shot at our Distillery District location has Critch and Lupul talking everything from his great style to his amazing charitable work with Lupe’s troops and our own Lupulstyle initiative to . Press play to watch the hilarity unfold, and make sure to watch it to the end for Critch’s $500 wager.
This Hour Has 22 MInutes
Irreverent Australian menswear brand Zanerobe, is joining forces with style heavyweight, Joffrey Lupul of the Toronto Maple Leafs and Gotstyle to host one of our notorious Fashion Week bashes. Turn up at EFS Lounge tonight for copious cocktails, grunge-inspired looks and swag- courtesy of our favourite bad boy Aussies. Vive la sartorial revolution.
Click Here to RSVP.
Moods Of Norway is a brand unlike any other, and if you ever get the chance to meet the founders Stefan, Peder and Simen you’ll understand why. These guys are crazy, adventurous, and full of personality and their main goal, besides making grandmas happy, is to make happy clothes for happy people around the world. These Norwegian guys have developed a great brand that offers modern cuts and styles ideal for guys with a lean, athletic build or hockey players like Joffrey Lupul (this is one of his favourite brands). Offering the option to mix and match almost guarantees that you will always find the right size for you. Take for example our model who’s 6’2 and over 200lbs. We dressed him in a 42′ jacket to compliment his lean torso and a 36′ pant, to accomodate large calves and his soccer butt.
“…It should come as no surprise that some athletes enjoy setting themselves apart from the rest of the pack with a bit of stylish creativity. And it turns out, they’ve been doing so for a while now, pioneering a sartorial movement in the world of sport that embodies their personalities both on and off the playing field. From Ali’s effortless style to Beckham’s dapper sensibilities, we’ve rounded up a few of the most stylish athletes of all time.” Julia Parfenyuk Sharp Magazine
We’re proud to say that among the heavy hitters featured in this list is our very own Brand Ambassador Joffrey Lupul. For those that are unaware, we teamed up with Joffrey last year for our Lupulstyle charity collaboration, where we outfitted the Maple Leaf player for all his home-games. We then invited the public to rate each look from 1 to 4 pucks on our www.lupulstyle.com micro site. For every vote submitted Gotstyle and Lupe’s Troops will donate $1to the True Patriot Love Foundation in support military families across Canada.
In his featured pictures we outfitted Joffrey Lupul in a head-to-toe look by Without Prejudice.