Gotta love some good press! Today, we learned that our passion project got featured on global powerhouse Hypebeast thanks to an amazing photo series done by Toronto streetstyle photographer @TheBrightestHour.
In 2014, Gotstyle launched the #LupulStyle initiative with Maple Leafs superstar Joffrey Lupul to raise money and awareness for the True Patriot Love foundation. A Canadian not-for-profit organization designed to help military families in need. Even though that phase of our initiative through #LupulStyle project came to a close and raised over 25k our commitment to TPL and our veterans never did. To keep the momentum alive we teamed up with our good friends George and Henry of Sully Wong to create an exclusive commemorative digi-camo sneaker that celebrated our Canadian Armed Forces and continued our commitment to them.