Gotstyle recently teamed up with Robert Cribb and The Toronto Star to host Mankind’s inaugural man-makeover contest. The contest required people to write to us expressing why they or in many cases their spouses needed a dramatic head-to-toe makeover. After pouring through 100’s of letters both Founder Melissa Austria and Robert Cribb found their lucky winner, Daniel Rocchi.
Daniel, a father of two and a drama teach openly revealed to us that he’s a living, breathing Value Village mannequin. Nearly every piece of apparel attached to his body on the day we spoke could be traced back to the shelves and racks of the Villages. Now there’s nothing wrong with Value Village as a haberdasher. But as the winner of Mankind’s inaugural man makeover contest proves, real money spent on something fresh delivers a lift to male confidence and cool.
This is where we stepped in to give Daniel a $1000 Gotstyle makeover- the end result? Press play below and then click here to read the full story behind Daniels transformation.
The male style renaissance is upon us and to prove it Toronto Star journalist Robert Cribb teamed up with with our Founder, Melissa Austria for the latest edition of the Mankind Makeover. In this episode, Melissa hangs out with Robert and his style victim, Jesse Ship to talk about the latest tips, tricks and trends every guy should know. The ultimate mission, to help Jesse elevate his personal style and give him three outfits that can take him from casual to formal in a snap. Watch the full makeover video below or click here to read the full article.
Yesterday we had the pleasure of having The Toronto Star columnist Rosie DiManno drop in at our Distillery District location to have a quick Q&A with the one and only Joffrey Lupul. The article which is featured in today’s paper and online speaks to Lupuls strong charitable ties to helping Canadian military families in need through Lupe’s Troop and also our exclusive collaborative initiative through LupulStylewhich benefits True Patriot Love Foundation.
Yesterday we had an incredibly successful media day with some of Toronto’s leading magazines and newspapers, among them being The Toronto Star. They published this great piece this morning talking about our store, rating it a “Three and a half camouflage tux jackets out of four.” Thank you Toronto Star for this awesome write-up!