undercover lyft driver feature image

Shaquille O’Neal Goes Undercover as a Lyft Driver

June 10, 2016

We’ve seen Kevin Hart and Ice Cube join in on a ride with Conan O’Brien and his student driver. But what would you do if you got picked up by a retired all-star MVP NBA player?

Shaquille O’Neal goes undercover as a Lyft driver in this viral YouTube video. He pranks unsuspecting riders for a day by disguising himself  in wigs, beards, and glasses and has almost too much fun playing different characters. And of course, Lyft caught the reaction of these passengers by planting hidden cameras at the front of the car. Some of the passengers hilariously played along even when they realized it was a joke.

The Youtube video attracted more than 790,000 views on YouTube and another 294,000 on Facebook less than 24 hours. The Lyft promotional video was Produced by Alldayeveryday with Funny or Die director Alex Richanbach.

Other sports star, such as car racing driver Danica Patrick and Golden State Warriors, Jerry Rice have created similar promotional videos with Lyft, tricking unsuspecting passengers who use the ride-sharing app.

Source AdWeek