Grayson Miller is the VP at StyleDemocracy and is an aficionado of the retail landscape in Canada. We sat down with Grayson to talk chat about retail, #TorontoStyle, and what he reeeeally thinks about us.
What first sparked your passion for the digital space?
My passion for the digital space arose from my interest in the fashion industry. I wanted to be a part of the industry but did not see an opportunity that interested me until the proliferation of social media. I saw the power of connecting brands to digital audiences and I knew that I wanted to be a part of it.
Who are your ‘must follow’ influences on Instagram?
@Garyvee, @mattymatheson, email@example.com.
What makes “style” in Toronto unique?
In all honesty, Toronto’s style isn’t that unique right now. Every guy in the city seems to own a bomber jacket and ripped jeans, which is similar to Montreal, Vancouver, New York, and LA. I think the best part of Toronto’s style is the multicultural approach that individuals take to elevate their style. I love seeing cultural influences seep their way into common and everyday outfits.
How would you describe your personal style?
My personal style is an evolution of my past interests. Over the last 29 years of my life, I’ve been influenced by skate style, hip-hop, prep, and sportswear. I think that my look now pays homage to all of those elements as I try to incorporate each into my everyday style.
What tips and tricks can you share when it comes to shopping for Fall?
My advice for fall shopping is to splurge on outerwear and footwear and try to save big on sweaters, shirts, and jeans. There is nothing that pulls a fall outfit together better than a killer jacket and shoes.
If you could invest in 3 pieces for the upcoming season, what would they be?
- I would invest in a versatile heavy wool blazer that can be worn as a stand-alone or as a layering piece for colder days.
- A pair of suede Chelsea boots. The Chelsea boot can be dressed up or down, making it a great fall option.
- A blue denim jacket. Great for fall, a denim jacket is very versatile and can act as a layering piece. The denim jacket is a must because when styled right, it can make a shirt and tie seem more casual, and make a T-shirt and jeans appear more formal.
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